To read the full newsletter, click HERE

Any new beginning is forged from the shards of the past, not from the abandonment of the past.”

—Craig D. Lounsbrough

Happy New Year, Main Street Gardnerville!

Hello, 2024! New years are always filled with positivity as we set our goals and intentions for the fresh new year ahead. Whether you make a New Year’s resolution or not, the promise of a new year inspires hope and change. Letting go of what no longer serves us and embracing the excitement of new things to come.

Our Heritage Park Gardeners did a phenomenal job creating a space to do just that on New Year’s Eve at the annual Heritage Park Garden Candlelight Labyrinth walk. This was the best-attended Labyrinth walk we have hosted to date. The Rock Painting Committee had over 150 rocks ready to share as a memory and keepsake, and by 8 pm, they were all gone, along with the hot cocoa and cider. Thank you to our AH-MAZING volunteers who hosted such a lovely event for the community and to YOU for attending and supporting all their efforts.

If you are interested in joining the HPG rock painting committee, you can pop into Gardnerville Station on the third Friday of the month at 10 am.   We will be sharing more about the Heritage Park Gardens, our community garden project, over the year, mainly because our beloved gardens are turning 15 this year! In celebration of their “birthday,” the gardens are getting a glow-up.

We are excited to announce we will be investing in our community space to bring much-needed enhancements to the gardens, like raised garden beds, electricity, and children’s garden upgrades. If you want to learn more about the gardens or become a Heritage Park Gardner, please come to the HPG workday on Saturday, January 27th, at 10 am.

Here at Main Street Gardnerville, we are off to a running start to the new year. We had our first round of committee meetings and Board Meeting of the year. It’s an exciting time as we set our events and plan our programs and projects for the year. We have so much to celebrate in 2024; not only does the Heritage Park Gardens turn 15, but so does the Third Thursday Wine Walks! We have some fun celebrations planned for the season, PLUS the addition of the inaugural “We Run This Town” 5k fun run/walk series… This year is going to be movin’ and shakin’,  so stay tuned! Scroll down for your save the date of this year’s signature and newly added events.

The Third Thursday Wine Walks are our signature fundraiser of the year and our most significant event to support our small business community. We have noticed an ongoing theme from our recent Community Transformation workshop in November to our MSG meetings in January – we need to support our local small business community now more than ever.

I don’t need to stress the importance of a vibrant downtown and small business community. Our small business community is truly the heart and soul of our downtown. Our small business community brings people together, builds the character of our area, and helps our local economy thrive. From our favorite salons, coffee shops, eateries, and pubs to barbershops, bike shops, laundromats, specialty gift shops, and banks, they each bring personality to our community and add something special while preserving our hometown’s unique characteristics. They are the first to sponsor youth sports, volunteer, donate, and participate in our events.

Our local merchants have suffered a severe impact over Quarters 3 & 4 of 2023 and not just from the national recession. The recent construction in our downtown corridor has significantly impacted our merchants’ sales by upwards of 40%.

We realize projects of this capacity come once in 20 years, and the disruption is for the greater good of the community. With the construction in our downtown corridor expected to last another 9 months to possibly a year, peaking during the summer season, we are putting our heads together to find viable solutions for our small business community to help them shoulder this season so they can stay afloat and come out stronger than ever.

To make community-conscious decisions, we need to come together and understand the needs and impacts and hear ideas and solutions that will support our local merchants and businesses, which is why we are hosting our first “State of the Main Street” community and stakeholder meeting February 13th, 7:30 am at Gardnerville Station.

We invite the community at large to join us on Tuesday, February 17th, at 7:30 am to discuss over coffee the obstacles, hurdles, and frustrations our small business community faces and share with you the State of Main Street Gardnerville, what we have onboard for 2024, and how we can help. Please be sure to RSVP HERE if you plan on attending so we can ensure we have adequate space, coffee, and snacks. This is open to the public, and we encourage our business community and stakeholders to attend.

Thank you for making it through my blah-de blahs and the first Main Street Gardnerville blog of the new year!  I cannot express how excited we are to spend 2024 with you, creating new Main Street Memories together as we continue to work towards our goals and our Main Street Mission.  Thank you for making this community so special.  Remember to support your local businesses, tip generously, and be kind to each other.

See you on the Streets of Main Street!


Jen Nalder, Program Director
Main Street Gardnerville

Main Street Gardnerville is a 501c3 non-profit whose mission is to revitalize downtown Gardnerville utilizing design, organization, promotion & district vitality to develop a unique identity and preserve the historic nature of our community.