THE MAIN STREET APPROACH™

As an accredited Main Street Program, Main Street Gardnerville follows a proven approach to downtown revitalization known as The Main Street Approach™. Volunteer committees are dedicated to each of the following four areas of revitalization: District Vitality, Design, Promotion, and Organization.

Interested in partnering to preserve and promote downtown Gardnerville? (That’s our mission!) We recommend every business owner and local residents become involved in one of Main Street Gardnerville’s committees! Join us at one of our upcoming committee meetings.

DESIGN

The Design committee concentrates on creating a pedestrian-friendly and attractive Main Street capitalizing on its best assets such as historic buildings and pedestrian-oriented streets. An inviting atmosphere, created through attractive window displays, parking areas, building improvements, street furniture, signs, sidewalks, streetlights, and landscaping conveys a positive visual message about the commercial district and what it has to offer.

DISTRICT VITALITY

The District Vitality Committee strengthens our community’s existing economic assets while expanding and diversifying its economic base. It sharpens the competitiveness of existing business owners and recruits compatible new businesses while converting unused or underused commercial space into economically productive property.

ORGANIZATION

Organization works on getting everyone working toward the same goal and assembling the appropriate human and financial resources to implement a Main Street revitalization program. This includes recruiting volunteers and securing sponsorships to help ensure that planned projects and events occur.

PROMOTION

The Promotion committee sells a positive image of the commercial district through fundraisers and events. They encourage consumers and investors to live, work, shop, play, and invest in the Main Street District. They market the district’s unique characteristics to residents, investors, business owners, and visitors.

COMMITTEE MEETING CALENDER

INTERESTED IN JOINING A COMMITTEE?

If you are interested in joining one of our committees, please CLICK HERE to fill out our volunteer form, and indicate in the ‘specific event, program, or committee’ box what committee you would like to volunteer for. We are looking forward to seeing you at one of our upcoming meetings!